One shared chain view —whether a homeowner or your branch joins first.
Keynetic is a collaborative platform — not estate agency software. Whether your client starts their move or your branch introduces a property, connected participants work from the same shared chain model — without replacing your CRM.
Homeowners can start for free · Your branch complements your CRM · Collaboration begins from either side
However a property journey begins
- Collaboration from either side. A homeowner may start their move and invite your branch — or your team may start and invite them. However the journey begins, connected participants share one chain view on Keynetic.
- Reduce chasing. Designed to help reduce routine status calls. See what may need attention before the phone rings — whether your client started on Keynetic or your branch did.
- Improve communication. Keep homeowners, negotiators and progressors aligned with one shared operational view of the transaction.
- Shared operational visibility. Everyone authorised on a transaction sees the same live picture of chain progress — no matter who initiated collaboration.
Why Keynetic is different
Traditional tools wait for the agency. Keynetic meets everyone where the move starts.
Most estate agency software assumes your branch must adopt first before homeowners benefit. Keynetic is a collaborative platform — homeowners and estate agents can each begin the journey, and connected participants converge on the same shared operational workspace.
The old assumption
- Traditional tools assume the agency must adopt software before anyone else can benefit
- Homeowners wait for updates while agents chase progress across email and spreadsheets
- No single operational view when collaboration depends on one side signing up first
- CRM records the deal — but not live, shared chain coordination with the client
- Assuming the whole chain must connect before anyone benefits from visibility
The Keynetic model
- Collaboration can begin from the homeowner or the estate agent
- Homeowners can use Keynetic independently and invite your branch when ready
- Your branch can create properties and invite clients — or join moves they started
- Connected participants share the same shared operational workspace, alongside your CRM
- Useful visibility begins with connected parts of the chain — and improves as more connects
How it works
Collaboration starts wherever the move starts
Whether your client starts with Keynetic or your branch does, connected participants work from the same shared operational view — without replacing your CRM.
Homeowner creates their move
Your client sets up their property on Keynetic for free, tracks their transaction, and invites your branch to collaborate.
Estate agent creates the property
Your branch originates the transaction, invites the homeowner, and works together from day one in the same workspace.
Shared chain view
Whether a homeowner or your branch joins first, connected participants work from the same shared chain view — with clear communication and a full audit trail.
Partial chains
Operational visibility before the full chain is connected
Your branch can see progress across connected parts of a chain from day one. As more participants connect, the shared operational picture becomes more complete — without waiting for full-chain adoption.
Keynetic cannot show updates for participants or properties that are not connected. That is normal — and connecting more of the chain over time strengthens branch-level visibility.
Outcomes that matter
A collaborative platform your branch and your clients both benefit from
Keynetic reduces chasing and improves communication — whether adoption begins with a homeowner inviting your branch or your team inviting a client.
Collaboration from either side
A homeowner may start their move and invite your branch — or your team may start and invite them. However the journey begins, connected participants share one chain view on Keynetic.
Reduce chasing
Designed to help reduce routine status calls. See what may need attention before the phone rings — whether your client started on Keynetic or your branch did.
Improve communication
Keep homeowners, negotiators and progressors aligned with one shared operational view of the transaction.
Shared operational visibility
Everyone authorised on a transaction sees the same live picture of chain progress — no matter who initiated collaboration.
Better customer experience
Give clients clarity and confidence. Homeowners can use Keynetic for free while your branch complements its existing CRM.
Works alongside your CRM
Keynetic is a collaborative coordination layer, not estate agency software. Your CRM stays your system of record.
Pricing
Professional — Founding Branch Offer
Register your branch to collaborate on moves you start or moves your clients invite you to — with founding pricing locked while your subscription stays active.
Professional
£99
/ month
£129/month founding branch rate
Limited to the first 20 founding branches. Founding branches retain £99/month while their subscription remains active. Automated billing is not yet live — registration is free while commercial payment is finalised.
- Unlimited team members
- Unlimited properties
- Collaborate with homeowners already on Keynetic
- Command Centre & operational workspace
- Delegated updates with audit trail
- Founding price locked while subscription stays active
Roadmap
Coming soon for growing agency groups
The founding branch offer unlocks today's operational workspace. These capabilities are on the roadmap for agencies scaling beyond a single branch.
Branch analytics
Operational health trends, stale-update alerts and branch-wide performance insight.
Regional operational insights
Compare progression pace against regional operational insights — planned for a future release.
Enterprise reporting
Exportable reporting packs for group leadership and compliance review.
Multi-branch management
Oversee several branches from one company-level operational view.
FAQ
Questions estate agents ask before they start
Straight answers on how Keynetic's two-sided collaboration model fits alongside your CRM and your clients.
Can homeowners use Keynetic if my branch hasn't signed up?
Yes. Homeowners can use Keynetic independently — creating their property for free, tracking their transaction, and inviting their estate agent to collaborate. Likewise, estate agents can create properties and invite homeowners. Keynetic is designed so collaboration can begin from either side.
Does Keynetic replace our CRM?
No. Keynetic is a collaborative operational layer for property transactions and chains — not estate agency software. Your CRM remains your system of record for contacts, listings and pipeline.
What if a client invites us before we've registered?
That's expected. Homeowners can start on Keynetic and invite your branch when they're ready. Register your branch so you're prepared to accept invitations and collaborate from the same shared workspace.
Who can see transaction information?
Access is property-scoped and permission-controlled. Homeowners see their transaction. Your branch sees properties you are assigned to or invited to. Updates are attributed and auditable.
Can multiple staff work from one branch?
Yes. Unlimited team members are included. Owners invite negotiators and progressors to share the same Command Centre and operational workspace.
What does the founding branch offer include?
The Professional founding offer is £99/month (normally £129/month), limited to the first 20 paying branches. Founding branches keep £99/month while their subscription remains active.
Do homeowners need to pay?
No. Homeowners can use Keynetic for free. When your branch collaborates on a transaction, homeowner access is included — whether they started the move or your team did.
When does billing start?
Register your branch now to be ready for client invitations and founding branch pricing. Billing will be enabled as subscriptions go live — founding rates are reserved for early adopters.
Does the whole chain need to be connected?
No. Keynetic can provide useful operational visibility before every participant is connected. Connected parts of a chain can share progress from day one, and visibility improves as more of the chain connects. Keynetic only shows information for properties and participants connected to the platform.
Be ready to collaborate — however the invitation arrives
Join Keynetic as a founding branch and be prepared whether your team introduces a property or a client invites you in. Connected participants share one chain view on Keynetic.
£99/month founding offer (billing not yet live) · Homeowners start free · Your CRM stays in place